IIFL, Amicus Capital, and Ananta Capital back Pickrr in US$12 mn Series B investment round

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Gurugram-headquartered SaaS-based logistics startup, Pickrr has raised US$12 million in a Series B round led by IIFL, Amicus Capital, and Ananta Capital. Existing investors Omidyar Network India and Guild Capital also participated in this round.

Rhitiman Majumder, Co-founder and CEO of the end-to-end logistics technology startup announced that the fresh capital will be used to strengthen technology, warehousing solution, and in expanding the leadership team.

“The company will continue to drive product development and R&D and expand its network of fulfilment centres across the country. The funding will also help Pickrr in moving towards creating a seamless end-to-end fulfilment offering for SMBs, including retailers, marketplace sellers, and D2C brands.”

“Using technology to drive logistics automation, we aim to reduce the delivery time for every e-commerce seller from an average of 5-6 days to 1-2 days,” Majumder was noted saying to YourStory.

“With just one-click access to our end-to-end logistics service, anyone from a small business to a D2C brand can set up their e-commerce operations seamlessly. As more and more SMBs come online, the need for end-to-end logistics services like ours will grow rapidly, giving us a great opportunity to scale with our clients,” he added.

In 2015, Pickrr raised its seed funding from VC firm Palaash Venture, Gaana.com’s CEO Prashan Agrawal, BNT Talbros Group’s MD Karan Talwar and other HNIs. In 2016, Pickrr raised Series A round of funding from Hong Kong-based investment firm Swastika Company. Most recently, in Decemebr 2020, Pickrr raised US$4 million when Guild Capital and impact investor Omidyar Network India backed the company with a US$4 million infusion.

Founded by IIT graduates Rhitiman Majumdar, Gaurav Mangla, and Ankit Kaushik in August 2015, Pickrr is an end-to-end, plug-and-play logistics solution for e-commerce sellers and D2C brands to ship products from anywhere in India to end customers without any hassle in price negotiations, courier partner selection, and data analytics.

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